Hazel Grove Primary School
Hive were contacted by Hazel Grove Primary School who required a complete rebrand. The starting point for this was the development of a new school logo. This became the inspiration for the entire branding project.
From Old to New
Hazel Grove Primary School, in Stockport, were looking to refresh their school image with a strong focus on revamping their logo and school website. The existing logo, whilst bright and colourful, needed a new perspective to give it a more contemporary and professional feel. However, the school liked the idea of the bright and bold rainbow colours used in the existing logo. So, a key part of the design brief was to utilise these colours. Therefore this was explored at length when designing new logo options.
Hazel Tree Designs
Hive created a selection of fresh new logo options for the school inspired by the vivid rainbow colours of their original logo. The new design options focused on the ‘hazel’ aspect of the school’s name. Therefore the routes were heavily focused around different visuals of trees. Trees work particularly well for a school’s logo, as they represent growth and nurture. In addition, each design route aimed to reflect an aspect of the schools ethos. The final design options were presented to the pupils, to determine the final choice. The result, was the selection of a bright, colourful, and fresh logo design. The chosen design incorporated brightly coloured elements that reflected the school values, forming the visual of a hazel tree grove.
After the completion of the logo, the design of the vivid branding was carried through to their new primary school website design. The new website was then launched with the branding to solidify the new brand identity.
What did the school think of the entire project?
“I have used Hive for my current school’s website because of previous highly successful experience with Hive at my previous school. The team are brilliant at interpreting a brief, designing and building a bespoke website and their customer support is excellent.
In particular, the team were great at understanding exactly what we wanted and bringing it to life. Hive are also very good at suggesting things that make sense logistically and for structuring in a way that just works. We have had loads of positive feedback on our website and I could not recommend Hive highly enough!”
Adam Hossen – Head Teacher, Hazel Grove Primary School
5 Star Google Review ⭐⭐⭐⭐⭐
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